Dec 21st, 2007 by RJ Menezes
The German automaker says “the new name better reflects the fact that the Volkswagen Group of America includes five distinct brands: Audi, Bentley, Bugatti, Lamborghini and Volkswagen.” True, it is not really widely known that VW of America controls all those brands. This way people can have a better understanding of the size and scale that is the Volkswagen universe.
VW of America said the name makeover “prepares us for even more activities in the future.”
Interesting to note that this all seems to coincide with the VW Groups earlier announcements of restructuring. It should mean some exiting news in VW’s future.