Nov 27th, 2007 by RJ Menezes
Volkswagen is at it again. Europe’s biggest automotive manufacture announced this past Tuesday that it was going to invest over $14 Billion dollars on it’s core brand over the next three years.
The announcement came as no surprise as VW has been doing quite well for itself lately. It is only natural that all that extra capital be invested into the company. It’s all part of their growth strategy.
The Volkswagen Passenger Cars unit will invest more than half the money ($9.6 billion) in new products, a company statement said. Another ($2.5 billion) will go into new production structures, such as new plants in India and Russia and a paint shop in Pamplona, Spain, as well as also dumping some of that money back to it’s main plant in Wolfsburg, Germany. Volkswagen Slovenia will also get a piece of the action.
All of this will coincide with Volkswagen’s plans to streamline it’s productions and be more effiecient as a manufacture.
We’ll just have to wait and see if this means something to us, the consumer.