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August New Car Sales Surprise, GM Trucks are Hot

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Sep 5th, 2007 by Frank Mangano

With all the bad news for the auto industry the past several months, a few manufacturers got thru August better than expected. GM, Nissan, and Honda, all completed August with an increase in sales. This came as a big surprise to Wall Street who has been expecting the negative to continue for all major new car companies. While this information is a glimmer of short term hope, Ford, Toyota, and Chrysler had a declining sales month. Ford had the biggest decline at over 14%, which allowed Toyota to become the #2 selling manufacturer in August. Maybe the biggest surprise was that GM trucks rose over 16%. Looks like some of the incentive programs are working, this may be another indicator that for the right price consumers will still buy.


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